It Starts with Positioning – What Do You Want to Be Famous For? (Jeff Meade from Meade & Co)
Show Available on all Podcast Platforms
SHOW NOTES:
Jeff Meade - Linkedin
The Meade Company - Website
Jeff's Client Con Session - Your Business Scorecard - Your Greatest Strategic Advantage
CONTACT HEATHER:
Zeitzwolfe Accounting: https://www.zeitzwolfeaccounting.com
Follow Heather on Instagram: @zeitzwolfe
Heather Zeitzwolfe - LinkedIn
To book a Discovery Call (via Zoom) - Click Here
The People Planet Profit Roadmap Program:
Are you thinking about transforming your business into a qualifying benefit company? What about being a more conscious entrepreneur? We are offering a new program called The People Planet Profit Roadmap. In this program we will guide you on your journey as you transform your business and leadership style to have a greater positive impact on society and the environment. Book a discovery meeting to see if you’re a good fit for the program.
On this episode of Get the Balance Right, we are joined by Jeff Meade the founder of The Meade Company, a management consulting firm for small to mid-sized marketing and advertising agencies. In this episode we explore Jeff’s fascinating past when he created a market research company focused on the urban multicultural youth market, which was under served. Jeff went on to build and contribute to other marketing ventures before starting Meade, where he helps creative agencies grow their businesses.
Jeff’s approach to positioning starts with the question, “what do you want to be famous for?” We discussed the importance of becoming an expert and building a clear positioning strategy, as the foundation for growth and longevity. Jeff explains efficiently alone is never enough, firms must differentiate and specialize themselves, to avoid always competing on price.
Are you bootstrapping your business?
Check out my bootstrap packages that will propel your biz to the next level. If you're ready to take action, let's talk.
Interested in being a guest on the podcast? Do you have a podcast and would like to invite Heather Zeitzwolfe to be a guest? If either apply, please fill out our guest request form.
